Relentless Beats

Axwell Λ Ingrosso Launch H&M summer campaign with “Sun Is Shining”

Axwell Λ Ingrosso, fresh from a standout headline set at Ultra Music Festival main stage and closing out Coachella’s iconicOutdoor Theatre to one of the largest crowds of both weekends, have declared that summer is finally here. Their summer hit “Sun Is Shining” has been synced to the global “Summer Starts Now” campaign for Swedish fashion house H&M. The campaign’s lead commercial was shot in Antigua and stars supermodels Natasha Poly, Doutzen Kroes, Adriana Lima and Joan Smalls.

H&M Summer 2015: Summer starts now!

To confirm their hold over the season after FADER named their hit song “On My Way” as a contender for “Song of The Summer,” Axwell Λ Ingrosso have announced their London return at Alexandra Palace on June 6 with special guest Robin Schultz, and confirmed their return to Ushuaïa Beach Club in Ibiza on Wednesdays from July 1 to Aug 26. Guests for the summer will be announced in the next two weeks. With a host of festival performances, the summer has been officially declared open.

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