RB Exclusive Interview: LP Giobbi
October 17, 2023
October 17, 2023
Otto Knows, along with longtime friend and collaborator Avicii, has dropped his brand new music video for their track released on Big Beat Records, “Back Where I Belong.” This is a welcome change of pace in the world of music videos as the piece takes a very original and creative direction by compiling the footage of Otto Knows’ Snapchat and using it to tell the narrative of the song. It’s also clear that Otto is somewhat of a Snapchat enthusiast as all features of the popular app are utilized in full force.
Otto Knows – Back Where I Belong (ft. Avicii) | OFFICIAL SNAPCHAT VIDEO
Originally premiered via Buzzfeed and MTV’s Official Snapchat Page, the video for “Back Where I Belong” is a long gestating project that chronicles Otto Knows’ life from touring to hanging out with his buddies to some of the biggest nightclubs and pool parties in the world. Not to mention, the video features many special guest appearances including those from James Cameron and Sebastian Ingrosso.
The track was written by Otto Knows, Avicii, and vocalist on the track, LP, back in LA. After a bit of time, Otto continued development on the song and later showed the finished project to his friend and co-collaborator, Avicii, who approved of the final edit. Since, the song has been igniting dance floors all over the world. I guess it just goes to show that you work best with your friends.
As for what Otto Knows has coming up in the future, the Swedish producer just signed on with At Night Management for a co-management deal alongside Sebastian Ingrosso, his longtime mentor and production aspiration. In addition, you can catch Otto at some of this summer’s hottest venues around the world including Pacha and Ushuaia in Ibiza.