Gucci Brings NYC’s BrokinPaper Back to DJ Gucci Cruise After Party
BrokinPaper, the New York-based EDM artist, continues to build momentum between music and fashion. This past weekend, he performed at the Gucci Cruise After Party in New York City, an event that drew attendees including Paris Hilton, Playboi Carti, Cindy Crawford, and Shawn Mendes.

The appearance follows his recent performance for Gucci during Berlin Gallery Weekend. BrokinPaper has secured a global campaign with ZARA, recognition from Timbaland, and sync placements on Peacock’s show M.I.A.
The artist, whose sound draws comparisons to Nine Inch Nails, Boys Noize, and Gesaffelstein, operates independently with DIY releases. He’s built a following of over 200,000 monthly listeners and earned a deal with Sony-backed Black 17 Media, on top of contributing a DJ mix for Rezz’s HypnoVizion on Apple Music.
This month he has released a single called “Damage” on May 21, followed by a headlining show at Trans-Pecos in Queens on May 29.
For a self-driven artist from New York, his run is stronger than ever, and it looks like we’ll be seeing much more of him in the near future.
